Introduction to Audience Segmentation course
Learn with a short, Skillshare class
⭐ 5 star micro-course
- 13 minutes on-demand video
- Full lifetime access
- Certificate of completion
What you’ll learn
- A quick overview of data
- What audience segmentation is
- What the different types of audience segmentation are
- How to use segmentation criteria to create various audience segments
Course content
8 lectures – 30m total length (13m video lecture & 1 project)
Previews available for some of the sections below.
Introduction
Getting started
Class project
Closing
Course description
If you’ve always wanted to learn about what audience segmentation is and how it works, then this is the perfect beginner marketing course for you!
This course is a short primer into the relevant theory
- A quick overview of data
- What audience segmentation is
- What are the different types of audience segmentation
- How to use segmentation criteria to create various audience segments
Plus, we’ll put all of this together in a practical example where I’ll walk you through the process. Then, you’ll have a chance to get hands-on in the class project and take on the challenge yourself.
I look forward to seeing you in this short Skillshare course “Introduction to audience segmentation”.
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