If you’re trying to optimize your website but you’re not sure where to start, I’m here to help. From one-off SEO audits, to analyzing your brand’s visibility in LLMs like ChatGPT, I can help you both put an SEO strategy in place and get hands-on to implement it.
50M+
Organic impressions supported
20%
Annual traffic increase achieved
4x
Increase in leads generated
10+
Years of SEO experience
What I help with
SEO & GEO audit
- Audit your site for issues
- Assess SERP & LLM visibility
- Identify keyword gaps
- Deliver a clear, prioritized plan
Search experience
- Create or refine SEO content
- Improve structure, linking, and page hierarchy
- Align content with user search intent
- Strengthen topical authority
SEO strategy
- Align SEO efforts with marketing strategy
- Determine achievable SEO goals
- Decide where to focus
- Build a realistic, phased roadmap
SEO operations
- Set up tracking and dashboards
- Manage SEO workflows and implementation
- Coordinate with developers, copywriters, and other stakeholders as needed

“Nikki was great! She was very knowledgeable and answered all my SEO/GEO related questions, she helped in identifying areas for improvement in our 2026 SEO strategy and provided recommendations. Thank you so much!”
— Susan Adeoye, Marketing Officer, The Blackwell Clinic
SEO Qualifications
Backed by recognized SEO, AI search, and analytics certifications.
AI Visibility Essentials

Google Analytics

BrightEdge SEO Professional

Past SEO projects

SEO & GEO strategy review
Conducted a grounded, execution-focused SEO and GEO review, strengthening client goals, refining priorities, recommending EEAT and link-building improvements, and highlighting simple technical fixes.
SEO speaker
Next speaking at Croatia SEO Summit on in June 2026.

“Nikki played an instrumental role in helping us develop and implement a comprehensive 360-degree marketing campaign aimed at increasing patient visits, re-engaging past clients, and improving our overall digital presence. Nikki is solutions-oriented, highly motivated, and a clear communicator. I highly recommend her to any organization seeking an effective marketing expert.”
— Pablo Gentile, Digital Marketing Manager, Clínica Planas

